Yep, you can spend a grand or few on website design mockups. If you have budget, are slammed, and have a board to deal with, this is a good idea. Talk to one of these folks:
If I work with you, this is included at no additional cost:
1) Daily backups of both your live and development sites
2) Setup of a development site on my server
3) Migration of the work to your live server, when you are ready. If your live site has changing data (e-commerce, forms that store data on the site, comments, etc.), this could require some planning. Otherwise, we can move the entire development site to the live server with ease. That will include both your WP database, and the files. So, everything moves exactly as-is.
We start by installing WP, the Genesis Framework, a super simple theme, and optionally, woocommerce. I setup empty pages, create your menus (navigation), and put some rough ideas in for the header, footer, homepage, and sidebar(s). If we are installing woocommerce, I will create an item to show you how it works. We discuss what should be different and what is missing, and figure out the budget for the rest. I teach you how to create and edit pages and posts, change your menus, and anything else you would like to know. That includes the tech stuff. I love to empower, and am just as happy teaching as I am coding. 🙂
With Woocommerce: $450
If we are keeping it simple, and your homepage and header are setup exactly like the theme demo, I will also set those up for you in the above price.
Home Page Customization
When we build the wireframe, we will work out what you want on the home page, and I will find or create a theme that works well for you, install any plugins needed, and will setup your ready to go content, or dummy content that you can easily edit.
The most basic form of this is changing logos, headers, background images, and colors. This includes things that affect every page.
Plugin Licencing & Installation
In the wireframe, we come to understand your specific needs. It is often less expensive (and way less management) to buy a plugin instead of writing and maintaining custom code. Plugins can be very simple, such as basic post/page sliders, newsletter signups, and forms to collect data. They can also be intense, such as ticketing systems, custom shipping plugins, sliders that have each slide behaving differently, and almost anything you can imagine.
WordPress makes it very easy to add content to your site. It is my strong preference that you do your own content. As a site owner, it vastly improves your comfort level with your site, and WP in general. It prompts questions to me, which help me understand my clients and what things might improve their environments.
Clients who do their own content tend to have far better site growth (ongoing improvement).